



Jeff Poehls
Owner & Artist
- Black & Grey
- Realism
Custom Tattoo Studio • Wausau, Wisconsin
New Life Ink pairs serious craftsmanship with a welcoming, down-to-earth studio experience. Meet the artists, explore real work and start a tattoo that feels entirely your own.
Not sure who to book? Tell us your idea and we'll help point you in the right direction.

Portfolio
Explore each artist's portfolio as a set. Open a gallery to browse every piece full-screen — real work, attributed to the artist who created it.
The Artists
No rankings, no “best artist” hierarchy — just distinct hands and styles. Explore who they are and how they work.




Owner & Artist




Tattoo Artist




Tattoo Artist

Apprentice Artist




Piercer & Tattoo Apprentice
Not sure who to book? Let us help match you.
Help Me ChooseHow We Work
We start by understanding the idea, placement, meaning and expectations behind your tattoo.
We pair the concept with the right artist and a composition that fits your body and vision.
Professional preparation, clear communication and careful, unhurried execution.
Owner-approved aftercare guidance and a clear path to reach us with questions.



The Studio
A great tattoo experience should feel exciting — not intimidating. New Life Ink is built around honest conversation, individual style and a studio where people can relax, ask questions and be themselves.
Every artist here brings a distinct hand and specialty, so the work stays personal from the first sketch to the final line.
Meet the artistsFirst Tattoo?
No pressure and no jargon — just a calm, practical walk-through so you know exactly what to expect.
A valid photo ID and any reference images or notes for your idea.
Rest, eat beforehand and wear comfortable clothing for your placement.
We connect your concept and style with the right artist on our team.
We follow up to talk details — an inquiry is not a confirmed appointment.
In Their Words
Rated 5.0 across 850+ verified Google reviews.
Read reviews on GoogleGoogle review · 3 weeks ago
Jeff was able to get me in for a same-day walk-in for a tattoo I wanted to surprise my fiancé with before our wedding. He responded very quickly and was very accommodating. The staff were all very welcoming and the price was perfect for the work I had done. Would recommend to everyone.
Artist · Jeff
Google review · 1 month ago
Jeff P is an amazing artist, and highly tuned into his customers' needs and feelings! He did outstanding work on my tribute piece to cover up lesser work done elsewhere. I wouldn't trust or want anyone else.
Artist · Jeff
Google review · 1 month ago
Had an absolutely awesome experience with Bri! Definitely will be coming back, and recommending her to everyone I know. Could not be more appreciative. 11/10.
Artist · Bri
Google review · 2 months ago
Unbelievable artists, amazing creativity, and incredible realism! Each artist brings their own individual creativity and they are worth every dollar spent. Very professional and honest about what works and what won't — and that's what drives them to the top of the tattoo ladder. Not only in Wisconsin, but on a national level!
Local Guide · 2 months ago
Tyler was my artist. He did a great job, was a pleasure to talk with and very professional. Would definitely go back! New Life Ink was a very clean and safe environment.
Artist · Tyler
Google review · 3 months ago
Overall atmosphere was awesome and the people were very nice to talk to. Luke, who did my tattoo, paid great attention to detail. I also have a medical condition and he was very conscientious to make sure I was okay. Definitely would go back!
Artist · Luke
Visit The Studio
Start Here
Share what you're imagining. Choose an artist — or ask us to help make the match.